It is nice when a story about your industry comes across your desk, promising to enliven what may have a been a run-of-the-mill day. Even better when the article in question seems to have missed the most-vital element of the narrative but instead skirts around the edges of the real story. The story we are referring
Retresco and e-Spirit launch strategic Partnership
Berlin, Germany: Retresco and platform provider e-Spirit are launching their new strategic partnership, following months of development. Through this partnership, customers of e-Spirit’s new FirstSpirit Digital Experience Platform (DXP) will be presented with automatically-generated text. These texts will include product descriptions, promotional text, SEO-relevant descriptions, and job descriptions. They will be produced at scale using only limited human
Software robots should be judged by how they enhance their users
Last week, the Financial Times published an article, ‘Businesses turn to software robots for office work’, that outlined how, “Software robots have become one of the hottest fads in business automation, as a new wave of AI is poised to sweep through the back-office functions of large corporations.”. Various numbers are thrown around in the