STRENGTHEN
READER BOND
Hyperlocal reporting and other highly individualised content from the areas of sport, politics, transport and business measurably increase the attractiveness for loyal readers and new target groups.
EFFICIENT
EDITORIAL PROCESSES
For publishers, automation in the newsroom means efficient processes in the scalable creation of constantly recurring content. Editorial teams can concentrate more on journalistic core tasks.
MORE VISIBILITY,
GREATER REACH
Automatically generated content increases the marketable reach and visibility of a media brand on all online channels, for example by achieving high click-through rates in the long tail of search engine rankings.